Really: 5 things I learned FROM today. Share with those you love (or even just kinda like).

3 - Ice Record


Swedish indie rockers Shout Out Louds wanted to make a splash to introduce "Blue Ice," the first single off their upcoming Optica. The worked tiwhTBWA Stockholm, to make a kit that would make a playable record out of ice.

They sent out only 10 kits to fans and press. Fascinating idea.

Here is the full single.

Get 5 things in your Inbox

Our system has encountered an error. This exception has been automatically logged and reported. R5XCKDY735GK9TSFGPKF

2 - London Christmas Timelapse

4 - Super Supercut of Cinema 2012